Tunisia’s Tourism Diversifies Beyond the Beach with Rise of Guesthouses and Rural Lodgings

Long dominated by coastal resorts and all-inclusive packages, Tunisia’s tourism industry is undergoing a quiet but promising transformation. A growing number of travelers are turning away from mass tourism and discovering the charm of guesthouses, rural lodges, motels, and even eco-campsites—an alternative model rooted in authenticity, personalized hospitality, and local heritage. This shift is being supported by new regulations announced earlier this year. In April, Minister of Tourism and Handicrafts, Sofiene Tekaya, revealed the implementation of four official regulatory frameworks aimed at replacing the current licensing system. The goal: to…

Tourism Booms in Tunisia, but Competitive Pressures Persist

Tunisia’s tourism sector is showing strong signs of recovery in the first half of 2025, with a marked rise in visitor numbers, overnight stays, and foreign currency earnings. Yet, despite the sector’s encouraging momentum, concerns remain over its long-term competitiveness amid intensifying regional rivalry. According to recent data from the Ministry of Tourism, international arrivals increased by 18% compared to the same period in 2024. Preliminary figures also indicate a nearly 25% surge in tourism revenue, bolstered by improved air connectivity, the rebound of European source markets, and a more…